For decades, menopause has been underrepresented in health and wellness aisles. But things are changing fast. As conversations around women’s health become more open and inclusive, brands are realizing that menopause care is not just a necessity, it’s an untapped opportunity. With over one billion women navigating this life stage, the demand for real, stigma-free […]

The wellness movement is no longer skin-deep. Today’s consumers are prioritizing not just physical and mental health, but also their intimate wellbeing. If your shelves still relegate lubricants and arousal gels to the shadows, you’re leaving serious revenue (and relevance) on the table. Our latest whitepaper, “Retail Ready: Capitalizing on the Rise of Intimate Wellness,” […]